Although still early in the year, buying real estate in Bangalore may be opportune within a few months with the arrival of the festive season in the country. Many households who want to buy a house in Bangalore wait for the arrival of big festivals such as Diwali not just to purchase flats in Bangalore but also other things such as smartphones, refrigerators, and LED television sets. Many real estate developers in Bangalore offer enticing discounts during the weeks preceding Diwali as do a great many retailers who lure buyers to make a purchase which buyers may have been reticent to earlier in the year.
The phenomenon of offering discounts during times such festive seasons is not limited only among businesses in India but rather is a global trend pioneered by astute businessmen in North America decades ago. However it has been adapted and suited for each respective culture where such deals are offered, what makes luxury apartments in Bangalore cheaper during Diwali than at other times of the year is anybody’s guess.
Most likely many builders in Bangalore already earn significant profits during the rest of the year and giving a discount during the festive season is strategically planned to earn higher profits during the year. The discounts which many buyers receive during the festive season may simply reflect the fact that the price of homes is higher during rest of the year to account for the discounts to be offered on real estate in Bangalore at the end of the year.
The price of apartments in Bangalore during Diwali and Christmas can entice even the most spendthrift homebuyer, one who is accustomed to receiving discounts can often be found to make large purchases during such a time. Whether it is buying a new white good or real estate, it is commonly understood among Indians that purchasing products during the festive season makes good economic sense.
Large department stores across the country and builders and developers in Bangalore know all too well how to develop enticing schemes to appeal to buyers, the large discounts offered during the festive season and frantic buying of goods is similar to a nation binging upon goods to bring into a home or a home at which to bring goods. The courtesy which was accorded to deities during this time is still held in high regard, yet may be becoming subservient to purchasing a luxury flats in Bangalore and in other cities, after all god can be appeased at many other times during the year, yet the offer on an attractive four bedroom apartment shall likely expire within a week.
That such events are held may not necessarily reflect poorly upon the sentiments of the citizens of India, such events are joyous occasions for celebration and often the joy in a household is increased many fold if such a time brings with it ownership of a brand new apartment in Bangalore or a brand new forty inch television set. However it should be kept in mind that at such events the extremes of shopping which regularly occurs should not divert us from the real cause of celebration which has more to do with the divine than the earthly. If unchecked such national shopping frenzies may become the forefront of festive seasons and the main reason for such celebrations may become an afterthought.